There are email senders who see email receivers the way soccer players see goalies: “Gee, wouldn’t this game be a whole lot easier without them?” We prefer to take a more charitable view. Working with both senders and receivers has taught us that the two sides often share the same goal: helping consumers get the emails they want without being overwhelmed by the ones they don’t.
“Return Path manages all aspects of our deliverability. They get us set up on feedback loops and keep us informed when new ones become available. They are super proactive when problems arise so we can nip them in the bud early. As we learned, deliverability problems can quickly snowball and the longer you are blocked the harder it can be to get back into the inbox. We rely on Return Path to protect our email revenue by keeping our reputation intact and our inbox delivery rates high. You can't argue with a 22 percent increase and that translates directly into sales for us.”
Chris Woodward
Manager E-commerce Content & Email - Orvis
The Sender Score Manager program is a complete reputation-based deliverability solution administered by experts at Return Path, the universally acknowledged leaders in email deliverability. If you are looking for a long term solution supported by a team committed to your email delivery success, this is the program for you. Sender Score Manager is about more than delivery monitoring tools, it’s about the experience and insight of a dedicated account team who are there everyday working to improve your delivery rates and increase your bottom line.
Our results speak for themselves. After just three months with the program, the average Sender Score Manager client experiences a 20% increase in email deliverability.
Perfect deliverability may be a dream, but it’s not an impossible one. Sender Score Manager allows you to reach the upper limits of email effectiveness with a minimal staff and time investment. You get all our top-tier monitoring tools and a world-class team dedicated to making your email program as effective as possible. Our experts put your program through a series of rigorous analyses, examining crucial areas like content, complaints, list quality, and sending infrastructure. And they stick with you campaign by campaign, addressing deliverability issues as they arise and making suggestions for improvements along the way.
Throughout it all, we maintain a fervent belief in doing things the right way rather than the easy way. Years of experience in the industry have taught us that quick fixes are a poor substitute for a well-designed program. That’s why we always advocate sniffing out the root causes of deliverability issues and fixing them permanently. And when particularly thorny issues arise, our deep familiarity with the ISP perspective can be especially valuable. If for some reason a major delivery failure does occur, we can step in and negotiate with the ISP on your behalf.
Sender Score Manager is an incredible opportunity to get the best minds in email deliverability working on your program. If you’re looking for an outsourced, complete solution that can radically improve your deliverability performance for the long term, contact us today to see for yourself that Sender Score Manager is the way to go.
Privacy | Copyright 2008 Return Path, Inc.
